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Private label pet food maker won Russian award


Feb 20, 2017
In December 2016, the Russian division of Aller Petfood Group, a private-label pet food manufacturer, received the Leningrad Regional Chamber of Commerce and Industry award in the area of “Import Substitution,” due to their work in aiding Russia’s independence of import.

“It is an honor to receive this award, we are proud to be able to offer both Russian and international companies the opportunity of European standard pet food, produced in Russia, without the import and currency risks;” said CEO and owner of Aller Henriette Bylling in a press release. “We have a very strong local team, who are able to help us navigate through the ups and downs of the market”.

Aller Petfood Group, a 96-year-old family-owned Danish company, established their Russian division in 2004 and are now have a market share of approximately 60 percent of the private label pet food market, according to the company. The Russian division is now amongst the top 50 companies in the St. Petersburg (Leningrad), Russia region.

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