The Scandinavian pet store chain Musti ja Mirri is to expand its e-commerce offering by the end of the year. This was announced by the company's managing director, Mika Sutinen, at the International Pet Conference in Berlin. From October 2014 customers will thus be able to take advantage of a click-and-reserve option for products from the retailer. The company will also introduce same-day delivery from November, which should ensure that customers receive goods by 3 pm on the day the order was placed. Musti ja Mirri is also planning to establish grooming shops in its stores.
The Scandinavian retailer now operates 122 stores in all, comprising 103 stores in Finland and 19 in Sweden.